Tuesday, April 14, 2020

Boating and the Four Horsemen of the Apocalypse

Four Horsemen of the Apocalypse

In the Old Testament, the Book of Ezekiel describes four beings that ride out on white, red, black, and pale horses.  The beings represent "Sword, Famine, Wild Beasts, & Plague".   

Until I see this scene at Hamlin's Marina, I'm going to embrace every day I spend at my business keeping the machine running.  I am full of hope that we will all enjoy a very memorable boating season. 

I received a letter yesterday from Scout Boats stating that they were beginning production  again today after a two week shutdown.  Steve Potts, President and CEO of Scout, was quoted in that letter.  He reflected, "90% of people sense fear with apprehension, anxiety, and surrender.  10% sense fear as a challenge, fight and conquer.  I've always looked at opportunities and choose the 10% group."

Hamlin's Marina is doing our best to fight and conquer the challenges of operating in a safe and effective manner.  This past week, we reached the peak infection rate in Maine for the virus, and we dealt with two spring storms bringing a foot of snow, downed trees, and widespread power outages.   Yet, somehow our staff has continued to work to put our customers' boats in their yards and on their lakes.   Somehow our team continues to manufacture seat covers for Bennington Marine, Fiberglass parts for Hinckley Yachts, and custom painted Yamaha outboards for Back Cove.

Our Sales Team AKA "The Wolfpack" is working behind the scenes and making sure that families have something safe to do when the sun comes out.   Sales are being conducted via Text, Facetime, Web Chat, and Email.  Our Dockside Delivery Program has been expanded to include all new and used boats.  "The Wolfpack" has the Green Light to make any reasonable deal happen.

Last week, Mark Hansen, Josh Cottrell, and I thought we might actually see the Four Horsemen of the Apocalypse.  We decided it would be best if we took one last boat ride during the blizzard.  Of course, we needed a boat big enough to maintain social distancing.  The boat ended up being the Jeanneau 895 which is available now for Dockside Delivery.  Check it out:

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